Rising to the New Revenue Challenge

“The COVID-19 pandemic has sparked an all-hands-on-deck approach, especially in IT. And that ethos extends beyond business continuity efforts to include helping sustain and grow revenue, as IT has increasingly leveraged digitization throughout the pandemic as a powerful weapon to deliver greater efficiencies.

Knee-deep in digital transformation initiatives and ensuring work from home continues to run smoothly, many CIOs have become further entrenched in revenue discussions as technology is increasingly seen as a way to contribute to the organization’s bottom line…”

Read the article by Esther Shein here.

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